{"id":21,"date":"2026-08-01T08:55:04","date_gmt":"2026-08-01T08:55:04","guid":{"rendered":"https:\/\/ian-du-plessis.com\/?p=21"},"modified":"2026-08-01T09:35:23","modified_gmt":"2026-08-01T09:35:23","slug":"studiohawk","status":"publish","type":"post","link":"https:\/\/ian-du-plessis.com\/?p=21","title":{"rendered":"StudioHawk"},"content":{"rendered":"\n

“the cruiser store” \u2014 74 clicks, 6,412 impressions \u2192 CTR \u2248 1.15%

Section 3 \u2014 branded traffic captured: cruiserstore.au ranks position 2 for “the cruiser store” and “cruiser store,” which they say make up ~41% of its ~397 estimated monthly organic visits (so ~160 visits\/month are brand-searchers landing on the wrong site).<\/p>\n\n\n\n

https:\/\/studiohawk.com.au\/case-studies\/the-cruiser-store\/<\/a><\/p>\n\n\n\n


An independent SEO analysis prepared by StudioHawk (dated 20 July 2026) using the Complainant\u2019s verified Google Search Console data and third-party Semrush data demonstrates the scale of the traffic diversion caused by the Respondent\u2019s domain. (Annexure H)<\/strong>

https:\/\/studiohawk.com.au\/case-studies\/the-cruiser-store\/<\/a>

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“the cruiser store” \u2014 74 clicks, 6,412 impressions \u2192 CTR \u2248 1.15% Section 3 \u2014 branded traffic captured: cruiserstore.au ranks position 2 for “the cruiser store” and “cruiser store,” which they say make up ~41% of its ~397 estimated monthly organic visits (so ~160 visits\/month are brand-searchers landing on the wrong site). https:\/\/studiohawk.com.au\/case-studies\/the-cruiser-store\/ An independent […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-21","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=\/wp\/v2\/posts\/21","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=21"}],"version-history":[{"count":4,"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=\/wp\/v2\/posts\/21\/revisions"}],"predecessor-version":[{"id":27,"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=\/wp\/v2\/posts\/21\/revisions\/27"}],"wp:attachment":[{"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=21"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=21"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ian-du-plessis.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=21"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}