“the cruiser store” — 74 clicks, 6,412 impressions → CTR ≈ 1.15%
Section 3 — branded traffic captured: cruiserstore.au ranks position 2 for “the cruiser store” and “cruiser store,” which they say make up ~41% of its ~397 estimated monthly organic visits (so ~160 visits/month are brand-searchers landing on the wrong site).
https://studiohawk.com.au/case-studies/the-cruiser-store/
An independent SEO analysis prepared by StudioHawk (dated 20 July 2026) using the Complainant’s verified Google Search Console data and third-party Semrush data demonstrates the scale of the traffic diversion caused by the Respondent’s domain. (Annexure H)
https://studiohawk.com.au/case-studies/the-cruiser-store/

